Our Mission


To be acknowledged as a trusted provider of comprehensive eye care solutions by:

  • Performing outstanding tailor-made diagnostic tests using the latest technology
  • Employing professional, certified optometrists
  • Offering impeccable personalised customer service

To become the destination store for exceptional eyewear solutions by:

  • Offering an extensive selection of designer sunglasses and frames from the latest collections and superior prescription lenses and contact lenses
  • A solid commitment to roll out full-service stores across the Middle East and Asia